Home
Site Blog
PPC Advertising
Blog Marketing
Article Marketing
Ezine Marketing
Getting Started
Email Marketing

XML RSS
What is this?
Add to My Yahoo!
Add to My MSN
Add to Google

Master Article Marketing with Keyword Density and Your Resource Box.

So you want to master article marketing?

You've come to the right place. Mastering article marketing is as simple as writing the article properly and creating a resource box that gets you the click.

Writing the Article with Proper Keyword Density

After you have collected the appropriate keywords for your product or service, it is time to sit down and write the article. This is the proper way to make sure your article ranks highly in the search engines to get clicks.

First and foremost, you should keep your article from 500 to 700 words. Don't put just any information in your article to meet the quota, make sure we're talking about high quality content that your reader needs.

What you want to focus on to get your article to show in the search engines for a particular keyword is keyword density. This refers to the number of times a keyword appears in the article itself. This is the first trick to mastering article marketing.

You should try to keep your keyword density between 3-6%. Any lower and the search engines won't think your article is relevant to the keyword. Any higher and the search engines will think you are "keyword stuffing" your article just to increase your rank and will punish you for it by not showing your article at all. You can check your keyword density Here It is also important to put your keyword in the first paragraph and in the last paragraph of your article.

The Resource Box

After getting the keyword density right, the next step to master article marketing is to perfect your resource box. This will tell the reader how to get ahold of you for more information or to buy products from you, which is the purpose of your article to begin with!

In your resource box, you should be sure to include the following:

  1. Your full name
  2. A bit of your background
  3. Your web site URL
  4. Your subscriber link (If you have one)
  5. And most importantly: your call to action.

Remember the purpose of your article: to present high quality content to the reader so that he will want to get more information from you. Try to compel the reader to click your links for more information by providing a good call to action in your resource box. You should try to make your reader think he will be missing out if he does not.

Look at other articles that are posted under your keyword and see how their resource boxs look. If it compels you to click, then you should create a similar box for your article.

Using the above guidelines will help you to master article marketing. The trick is getting two parts of the article correct: the keyword density and the resource box.


Return from Master Article Marketing to Article Marketing
Return from Master Article Marketing to Newbie Marketing Home


footer for master article marketing page